It was a race to the finish line at the annual Reindeer Race in the Nicholsons Centre on Saturday.
Organised by Maidenhead Bridge Rotary Club for the seventh year running, the festive, fun-filled event pulled in the crowds to watch competitors wind toy reindeer and sleighs across the finish line.
Races lasted approximately 5 minutes each and brought lots of laughter and festive fun to the masses. Shoppers also got to meet Bruno, the mascot from the charity Hearing Dogs for the Deaf, where all money raised at the event will be donated.
James Berkeley, Rotarian and event organiser, commented, “The dog mascots definitely help to pull in the crowds and to see the joy on children’s faces as they rush to give them a hug is priceless. Thank you to the generosity of shoppers the day raised over £150 for the charity, which we are thrilled about”.
If you’d like more information about Maidenhead Bridge Rotary please email firstname.lastname@example.org or call Lisa on 07876 341334. Find out more about the club at www.maidenheadbridgerotary.org.uk
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